Unseen Influences

The hidden forces shaping your choices

Podcasting since 2025 • 9 episodes

Unseen Influences

Latest Episodes

How restaurants guide you to their favorite dishes

Today we’re talking about restaurants and the things they do to guide your choice about what to eat, how to get you to order more items and tricks servers use to boost their tips.

May 14, 2026 • Season 1 • Episode 8 • 26:16

Wayfinding: The subtle ways you are guided to your destination

If you've lived in a community for a few years, you get to know your way around pretty well. If one road is blocked, you know in your mind how to work around it.But if you're visiting a different community, especially one in another coun...

April 23, 2026 • 30:21

Dynamic pricing: Pricing change as merchants gauge what you're willing to pay

The grocery shopper two carts behind you may be paying less for that can of tomatoes that you just put on the belt. Why? Because the store knows from your past shopping experiences what your price point is.With AI and even more powerful ...

April 09, 2026 • Season 1 • Episode 6 • 32:00

Sniff, sniff. Wanna get married? The power of smell

Many years ago, as I was coming off a concourse on my way to the airport baggage claim area, I was hit with an overpowering smell. It was warm and inviting. It made me feel at home.As I descended the escalator, it was the unmistakable sc...

March 26, 2026 • Season 1 • Episode 5 • 31:22

Shaping your mind: Employee training

There used to be a snarky joke about the Bell Company, when it existed back in the 60s and 70s, that the employees had Bell-shaped heads. In other words, they all spouted the same company line. It makes sense when you think about it, everyone n...

March 12, 2026 • Season 1 • Episode 4 • 22:18

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