Building Better Relationships in Construction
This podcast series provides actionable strategies for construction professionals to elevate their business by prioritizing strong relationships. Emphasizing trust, transparency, and genuine connection as the foundation for success, the book introduces the "Relationship Bank Account," a framework for understanding how interactions build or erode goodwill. Based on the book: Building Better Relationships, a Guide to Enhancing the Customer Experience for Home Builders, Remodelers, and Construction Managers by Paul Schwinghammer
Building Better Relationships in Construction
Creating Space When Clients Go Off The Deep End
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Episode 10 of “Building Better Relationships in Construction” explores how to handle clients who “go off the deep end.” Drawing from Paul Schwinghammer’s book, Alex and Sabrina explain that when a client is highly emotional, logic and explanations only escalate things. Instead, builders should “create space”: pause, acknowledge the client’s feelings without arguing, and calmly say they’ll step away, make calls, and explore options. The hosts stress that follow-through is crucial—circling back later with solutions turns a potential blow-up into a trust-building “deposit” in the relationship bank account.