Binary Business - All Signal, No Noise
Binary Business is a 10–15 minute B2B podcast hosted by Will Guidry. Each episode breaks down one AI-era business decision into a clear binary choice using the ABCD framework. No fluff. No theory. All signal, no noise.
Binary Business - All Signal, No Noise
Latest Episodes
BINARY BUSINESS WEEKLY - SHIP THE FUNNEL- EP BBW-1
Most consultants would tell you not to make the call I made this week.I shipped my entire business funnel — Stripe, MailerLite, Substack, six WordPress pages — in 72 hours instead of staging it across three weeks. Then I scored it again...
BINARY DECISION AUDIT: A RELAUNCH REFOCUS EP BB-17
I ran a 16-episode podcast experiment. It scored a 2/7.In this relaunch episode of Binary Business Weekly, I apply theBinary Decision Scorecard to my own failed podcast — publicly,honestly, and on the record. The score isn't pre...
AI CURIOSITY OR POLICY BINARY BUSINESS EP BB-16
Encourage AI Curiosity or Enforce Policy? | Binary Business - BB-16Should AI adoption be driven by rules or exploration? This episode breaks down how audience maturity affects governance and when curiosity becomes chaos.Most com...
AI FOR NEW HIRES OR VETERANS BINARY BUSINESS EP BB-15
AI for New Hires or Veterans? | Binary Business - BB-15Who adapts faster to AI: new employees or experienced ones? This episode examines how tenure, expertise, and incentives affect AI adoption — and the answer might surprise you.
OPTIMIZE INDIVIDUALS OR TEAMS BINARY BUSINESS EP BB-14
Optimize Individuals or Optimize Teams? Binary Business - BB-14A company gave every employee an AI assistant. Individual output doubled. Six months later, project completion rates were down 15%. Everyone was faster. The company was slow...