Binary Business - All Signal, No Noise
Binary Business is a 10–15 minute B2B podcast hosted by Will Guidry. Each episode breaks down one AI-era business decision into a clear binary choice using the ABCD framework. No fluff. No theory. All signal, no noise.
Episodes
16 episodes
AI CURIOSITY OR POLICY BINARY BUSINESS EP BB-16
Encourage AI Curiosity or Enforce Policy? | Binary Business - BB-16Should AI adoption be driven by rules or exploration? This episode breaks down how audience maturity affects governance and when curiosity becomes chaos.Most com...
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Season 1
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Episode 16
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9:29
AI FOR NEW HIRES OR VETERANS BINARY BUSINESS EP BB-15
AI for New Hires or Veterans? | Binary Business - BB-15Who adapts faster to AI: new employees or experienced ones? This episode examines how tenure, expertise, and incentives affect AI adoption — and the answer might surprise you.
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Season 1
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Episode 15
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8:37
OPTIMIZE INDIVIDUALS OR TEAMS BINARY BUSINESS EP BB-14
Optimize Individuals or Optimize Teams? Binary Business - BB-14A company gave every employee an AI assistant. Individual output doubled. Six months later, project completion rates were down 15%. Everyone was faster. The company was slow...
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Season 1
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Episode 14
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12:03
TRUST AI OR HUMANS BINARY BUSINESS EP BB-13
Trust AI Outputs or Require Human Review? Binary Business - BB-13A hospital put a human review layer on every AI-generated patient summary. Six weeks later, reviewers were approving 97% without changes. One told me, "I stopped reading t...
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Season 1
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Episode 13
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11:03
CHANGE CULTURE OR TOOLS BINARY BUSINESS EP BB-12
Change Culture or Change Tools First? Binary Business - BB-12A company spent $1.2 million on an AI platform. Six months later, adoption was at 8%. The frontline employees built a workaround in Excel. They chose a spreadsheet over a mill...
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Season 1
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Episode 12
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9:58
AI FOR SPEED OR ACCURACY BINARY BUSINESS EP BB-11
AI for Speed or AI for Accuracy? Binary Business - BB-11A sales team cut their proposal turnaround from five days to four hours using AI. Then the client called: "This proposal has our competitor's name in it. Twice." Four hours. Two wr...
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Season 1
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Episode 11
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8:54
DEMOCRATIZE AI ACCESS OR GATE BINARY BUSINESS EP BB-10
Democratize AI Access or Gate It? Binary Business - BB-10A company gave everyone AI access on Monday. By Friday, someone asked it to write a termination letter for their own manager. It did. Very professional. HR found out when the empl...
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Season 1
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Episode 10
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13:12
STANDARD PROMPTS OR CUSTOM BINARY BUSINESS EP BB-09
Standard Prompts or Custom Workflows? Binary Business - BB-09A VP showed me their company's AI prompt library. Forty-seven prompts. Versioned. Color-coded. You know how many people actually used them? Three. And one was the VP who made ...
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Season 1
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Episode 9
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11:52
HUMAN JUDGEMENT OR AI BINARY BUSINESS EP BB-08
Human Judgment or AI Recommendations? Binary Business - BB-08A CEO made a $2 million acquisition decision in 40 seconds based on an AI recommendation. Six months later, it was a disaster. Turns out there's no training dataset for "this g...
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Season 1
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Episode 8
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12:31
EMPOWER EMPLOYEES OR PROTECT BINARY BUSINESS EP BB-07
Empower Employees or Protect Them? Binary Business - BB-07When you roll out AI to your team, do you hand them a sword or a helmet? Do you trust them to use the tool and make good decisions, or do you create guardrails to make sure they ...
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Season 1
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Episode 7
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11:08
TRAIN EVERYONE OR BUILD SPECIALISTS BINARY BUSINESS EP BB-06
Train Everyone on AI or Build Specialists? Binary Business - BB-06You've decided to bring AI into your organization. Now you need people who know how to use it. Do you train everyone on AI basics, or do you build a team of AI specialist...
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Season 1
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Episode 6
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13:25
CENTRALIZE AI OR EXPERIMENT? BINARY BUSINESS EP BB-05
Centralize AI Control or Let Teams Experiment? Binary Business - BB-05When AI enters your organization, you've got to decide who controls it. Do you centralize it under one team with clear governance and standards? Or do you let i...
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Season 1
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Episode 5
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18:24
AI FOR EXECS OR THE FRONT LINE - BINARY BUSINESS EP BB-04
AI for Executives or the Front Line? Binary Business - BB-04When you bring AI into your organization, you've got to decide where it shows up first. Do you give it to executives for better visibility and faster decisions? Or do...
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Season 1
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Episode 4
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18:23
REPLACE ROLES OR REDESIGN JOBS? BINARY BUSINESS EP BB 03
Replace Roles or Redesign Jobs? Binary Business - BB-03When AI can do 60% of someone's job, you've got a decision to make: eliminate the role entirely, or redefine what that person does. In this episode, I break down when to repla...
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Season 1
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Episode 3
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18:01
AUTOMATE WORK OR AUGMENT PEOPLE? BINARY BUSINESS EP BB-02
Automate Work or Augment People? | Binary Business #2 Should AI replace the work your people are doing, or should it make them better at doing it? In this episode, I break down when to automate work entirely versus when to augmen...
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Season 1
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Episode 2
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16:45
AUTOMATE OR WAIT? BINARY BUSINESS EP BB-01
Automate Work or Augment People? | Binary Business #2 Should AI replace the work your people are doing, or should it make them better at doing it? In this episode, I break down when to automate work entirely versus when to augmen...
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Season 1
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Episode 1
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16:03