Selling Signals - the Data Monetisation Podcast
Selling Signals is the podcast for anyone building, selling, or buying data, with a focus on commercialising data in the investor ecosystem.
Each episode brings together industry insiders to share real, first-hand experience from the front lines of data sales. We unpack what actually works when turning raw data into revenue, whilst exploring other data buying silos to break down the walls between them.
Selling Signals delivers practical lessons to help data teams sell better and build stronger, more commercial data businesses.
Podcasting since 2026 • 4 episodes
Selling Signals - the Data Monetisation Podcast
Latest Episodes
Stuart Reid: Quant to Entrepreneur
In this episode of Selling Signals, we’re joined by Stuart Reid, CEO of Nosible. A computer scientist and former quant, Stuart has priced complex derivatives, experimented with deep learning for market prediction, and now leads a team building ...
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Season 1
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Episode 4
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1:01:35
Marko Matejcic: Media Buyers and Alternative Data
In this episode of Selling Signals, we’re joined by Marko Matejcic, who has spent more than a decade building and commercialising data products across the advertising and marketing ecosystem. Marko has worked across identity, privacy, measureme...
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Season 1
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Episode 3
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49:20
Ed Lavery: Selling Alternative Data Across Funds and Corporates
In this episode of Selling Signals, we’re joined by Ed Lavery, who previously built and scaled investor data sales businesses at Similarweb and Placer.ai. Ed draws on his experience commercialising complex behavioural datasets to hedge funds, a...
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Season 1
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Episode 2
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48:15
Michael Tindale: Decades Selling Data to the Buy Side
In the first episode of Selling Signals, we’re joined by Michael Tindale, founder and CEO of Smart Insider, one of the most experienced commercial operators in the investor data ecosystem. Michael draws on decades of experience selling data dir...
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Season 1
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Episode 1
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42:21