The Law Firm Growth Professor Podcast
The Law Firm Growth Professor Podcast
Ep. 27 - Is Your Marketing Agency Ripping You Off?
In this episode, I kick off a three-part series on digital marketing agencies with the question most lawyers are afraid to ask: Is my agency ripping me off?
I break down the red flags that too many attorneys miss. From agencies hiding behind vanity metrics like clicks and likes, to those promising guaranteed rankings on Google, to firms that simply do not understand the strict ethical rules that govern attorney advertising, I show you how to spot the danger signs before they sink your firm.
I also explain the difference between agencies that are clueless but well intentioned and those that deliberately mislead you. Both can hurt your practice, but the second group is especially dangerous because they count on you being too busy to notice.
If you have ever looked at an invoice from your marketing agency and wondered what you are really paying for, this episode is for you.
Tune in now to learn how to protect your firm, your budget, and your reputation from shady marketing practices.