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In Good Space
In Good Space explores the business behind home staging and interior design.
Hosted by Alisa Sparks, founder of Linden Creek, the show breaks down what it takes to build a profitable, scalable creative company in the home industry.
Episodes cover staging strategy, real estate marketing, pricing, systems, team growth, and franchising, grounded in real-world experience.
Homeowners, real estate agents, builders, staging professionals, and entrepreneurs exploring franchise opportunities will gain a clearer understanding of how successful staging and design companies are built.
In Good Space
Latest Episodes
Why We Expanded Beyond Home Staging And How It Changed Everything
Betting our whole income on one service leaves us one market swing away from a real crisis, especially in real estate. We walk through how staging evolved into interior design and why having both creates stability across boom and bust cycles.&n...
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Three Smart Questions To Ask Before Buying A Franchise
We break down the three questions franchise buyers often fail to ask, starting with whether a model works for average owners or only top performers. We also share what real franchisor support looks like and how to judge lifestyle fit before you...
How To Grow A Home Staging Business Through Real Relationships
“Digital is dead” sounds scary until you realize what it frees you to do: stop chasing clicks and start building a business people actually talk about. We dig into what we’d focus on first if we were launching a home staging or interior design ...
4 Corporate Skills That Transfer Directly to Franchise Ownership (No Design Experience Needed)
We talk through the most common fear we hear from prospective franchise owners: not having an interior design background. We share why transferable business skills often matter more than technical design at the start and how passion for design ...
3 Home Staging Stats in 3 Minutes
We break down the real home staging numbers that explain why some houses sell quickly while others stall, and how furnishing changes the entire buyer experience. The big takeaway is simple: buyers decide with emotion first, and smart staging tu...