Small Business Sorted Podcast with Kay & Crystal
Running a small to medium business doesn't have to feel like chaos. Business Sorted is the podcast for Australian small business owners who want less stress, more clarity, and a business that actually works for them.
Hosted by business growth coach/business advisor Crystal Petzer and bookkeeper Kay Godfrey, each episode pairs real-world strategy with practical financial know-how. No jargon, no fluff, just straight-talking advice from two women with over 40 years of combined experience helping businesses thrive.
Crystal brings 30 years of hands-on business experience, from opening her first service station to managing over a thousand franchises across Australia. She now coaches small business owners to grow with clarity and confidence.
Kay is the Northern Beaches bookkeeper who helps DIY business owners get their numbers right, stay compliant, and finally understand what their finances are telling them.
Together, they tackle the real reasons small businesses struggle: cashflow confusion, pricing fears, burnout, people problems, and the systems holding you back. Every episode delivers practical takeaways you can act on this week, wrapped in honest conversation and the occasional laugh.
If you've ever thought, "I'm busy, but I'm not getting ahead," this one's for you.
Small Business Sorted Podcast with Kay & Crystal
Latest Episodes
Working With Your Partner Without Killing The Relationship (Eps11)(Radio version)
Running a small business with your partner can feel like a pressure cooker — invoices at dinner, staff issues on weekends, money stress, blurred roles, and zero work–life balance. In this episode, Kay & Crystal unpack the real challenges co...
Have you tried to do the Business Wheel of Success yet?(video)(Eps10)
In this episode of Small Business Sorted, Kay and Crystal dive into the Business Wheel of Success — a practical 10‑part self‑assessment that gives every business owner a clear “line in the sand” for where their business is reall...
Have You Tried The Business Wheel of Success? (Radio version)(Eps10)
In this episode of Small Business Sorted, Kay and Crystal dive into the Business Wheel of Success — a practical 10‑part self‑assessment that gives every business owner a clear “line in the sand” for where their business is reall...
Getting the most our of your accountant (Radio Version)(Eps9)
Most business owners only see their accountant at tax time — and it’s costing them clarity, confidence, and profit. In this episode, Kay and Crystal break down what your accountant should be helping you with, how often you should meet,...
From Chaos to control-how automation transforms your business (Eps3) (Video)
In this episode, small business podcast, Crystal and Kay talk about what happens when you're still running your business off whiteboards, diaries, and what's stuck in your head, and why making the switch to proper systems is one of the biggest ...