Search Influence Weekly SEO/GEO/Online Ads Industry Update
Weekly intelligence on AI search, GEO, and paid media — what's changing, what it means, and what to do about it. Built for digital marketing teams navigating the shift to AI-driven visibility. From Search Influence.
Search Influence Weekly SEO/GEO/Online Ads Industry Update
Latest Episodes
Weekly Briefing - June 9, 2026: AI SEO Proof, Agentic Search, PPC Systems, and Creator Governance
This week's Search Influence briefing is about AI systems becoming less like traffic sources and more like decision layers. Across SEO, paid media, creator strategy, and operational risk, the control points are proof, crawlabil...
Weekly Briefing - June 1, 2026: Preferred Sources, Schema, Demand Gen, and AI Account Memory
This week's Search Influence briefing is about AI systems becoming both discovery surfaces and work surfaces. Across SEO, paid media, reporting, and agency operations, the winning inputs are clear entities, structured facts, cl...
Weekly Briefing — May 25, 2026: AI Search Agents, GML Automation, and Proof as the Moat
This week's Search Influence briefing is about Google moving search, ads, and measurement toward the same AI-assisted decision layer. Google I/O and Google Marketing Live both point to a world where AI systems consume content, ...
Weekly Briefing — May 18, 2026: AI Grounding, Intent Measurement, and Data Discipline
This week’s Search Influence briefing is about discipline, with an important correction: Google’s “AI Search is still SEO” guidance is useful, but Microsoft’s Bing team adds the missing nuance. Traditional search ranks pages fo...
Weekly Briefing — May 11, 2026: Controlled Visibility, AI Crawler Access, and ChatGPT Ads
This week’s Search Influence briefing is about controlled visibility: Google is adding more links inside AI Search, OpenAI is moving ChatGPT ads toward a real test channel, and ad platforms are giving automation more control ov...