Built to Last — The Metalcraft Legacy Series
Built to Last — The Metalcraft Legacy Series is a four-part podcast featuring current and former Metalcraft CEOs sharing stories about the company’s history, leadership, innovation, ownership culture, and growth over the decades. From a small Midwestern manufacturer to an industry leader in identification and RFID solutions, the series captures the people, values, and moments that helped shape Metalcraft’s 75-year legacy.
Podcasting since 2026 • 1 episodes
Built to Last — The Metalcraft Legacy Series
Latest Episodes
Episode 1: The Early Years
Episode 1 of Built to Last features former CEO Wally Smeby reflecting on the early years of Metalcraft and his remarkable career with the company spanning more than six decades. Hosted by former CEO Steve Doerfler, the conversation begins with ...
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Season 1
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Episode 1
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