Built to Last — The Metalcraft Legacy Series
Built to Last — The Metalcraft Legacy Series is a four-part podcast featuring current and former Metalcraft CEOs sharing stories about the company’s history, leadership, innovation, ownership culture, and growth over the decades. From a small Midwestern manufacturer to an industry leader in identification and RFID solutions, the series captures the people, values, and moments that helped shape Metalcraft’s 75-year legacy.
Episodes
4 episodes
Built to Last | Episode 4: Growing in to the New Building
In the final episode of Built to Last – The Metalcraft Legacy Series, former CEO Steve Doerfler joins current CEO Kyle Bermel to reflect on the leadership, innovation, and long-term vision that continue to shape Metalcraft's future.
Built to Last | Episode 3: Taking Ownership
In Episode 3 of Built to Last – The Metalcraft Legacy Series, former CEOs Doug Peterson and Steve Doerfler share the story of one of the most defining chapters in Metalcraft's history.From purchasing the company in 2006 and expa...
Built to Last | Episode 2: The Pivotal Years
Episode 2 of Built to Last explores the pivotal years that helped shape Metalcraft's future during the 1980s, 1990s, and early 2000s.Former CEOs Wally Smeby and Doug Peterson join Steve Doerfler to discuss leadership transitions, the eme...
Built to Last Episode 1: The Early Years
Episode 1 of Built to Last features former CEO Wally Smeby reflecting on the early years of Metalcraft and his remarkable career with the company spanning more than six decades. Hosted by former CEO Steve Doerfler, the conversation begins with ...
