The AI Search Briefing
The AI Search Briefing is your fast-paced micro-podcast daily update on the rapidly changing world of modern search.
Hosted by Ralph Peterson of 7Trillion SEO, this daily briefing breaks down the biggest shifts happening in Google Search, AI Search, Google Business Profile strategy, local visibility, Answer Engines, and the future of online discovery.
As Google, Gemini, Copilot, Chat GPT, Claude, and other AI platforms reshape how customers find businesses, Ralph helps business owners understand what is changing, why it matters, and what to do next.
From the rise of conversational search and Information Agents, to Google Maps optimization, reviews, trust signals, and website clarity, The AI Search Briefing translates complex search changes into real-world business strategies.
If you want your business to be trusted, understood, and recommended in the new AI Search era, this briefing is for you.
New episodes daily.
Think big.
Be trusted.
Be recommended.
The AI Search Briefing
Latest Episodes
Start training THE MACHINE. | The AI Search Briefing #42
Your future customer may not be clicking the 10 blue links anymore.They may not even be scrolling.They may be asking a question and letting the machine decide who gets recommended.In this episode of The AI Search Briefing, Ralph Pet...
You Can't Force Google | The AI Search Briefing #41
Everybody wants to force Google to rank their content.Force Google? Really?Good luck with that.In this episode of The AI Search Briefing, Ralph Peterson of 7Trillion SEO explains why you do not force the Google Gorilla. You feed the...
Rumor Has It… Google Has a Secret Link Score. | The AI Search Briefing #40
Rumor has it Google has a secret link quality score. Maybe. Maybe not. But here is what we do know: in today’s search world, and especially in AI Search, the question is not just “Who links to you?” The better question is, “Does that link make ...
Smell That? Your Website Needs a Wakeup Call! | The AI Search Briefing #39
Smell that? That might be your website. In this episode of The AI Search Briefing, Ralph Peterson of 7Trillion SEO explains why a website that has been sitting untouched for years may not be helping your business anymore. It may actual...
Stop Chasing Keywords. Start Becoming The Answer | The AI Search Briefing #38
For years, SEO experts told us to create content that targeted long-tail keywords.That advice wasn't wrong.But AI Search has changed the game.Google, ChatGPT, Gemini, Claude, Grok, Perplexity, and other AI platforms aren't simply ma...