The Marketing Spotlight
Alison Ver Halen is marketer with more than 10 years of experience in content marketing, SEO, branding, and funnel building. In this podcast, she talks with other marketers about marketing: what's going on in the world of marketing these days; what's driving us crazy; dos and don'ts, etc.
So pour yourself a cup of the beverage of your choice (we don't judge) and get ready for a good hang with two awesome marketers.
The Marketing Spotlight
Latest Episodes
Meaningful Marketing: Neuroscience, Curiosity, and Purpose with Sam Pepin of Core Centrica
In this episode of The Marketing Spotlight, Alison Ver Halen catches up with Sam Pepin, founder and CEO of Core Centrica, whom she first connected with at a virtual networking event years ago. Since then, she's watched Sam grow from an independ...
From Social Media to Full-Service Content
In this episode of the Marketing Spotlight, host Alison Ver Halen sits down with Pooja Arshanapally, owner of The Content Repurposer, to talk about the evolution of a content business and the mindset shifts that go with it.Pooja shares h...
Deal Making, Digital Marketing, & AI
In this episode of Marketing Spotlight, host Alison Ver Halen talks with Andrew Gottlieb, CEO and founder of No Typical Moments, a digital marketing agency serving e-learning organizations and B2B tech companies. Andrew shares how a winding pat...
The Heart Surgeon Behind the Camera
What if the words you use to talk about your business were quietly working against you? In this episode of Marketing Spotlight, host Alison Ver Halen sits down with portrait photographer Meka Hammonds of Spider Meka Portraits for a conversation...
Consistency & Emotional Connection in Branding
AI Companion Accuracy and Branding Journey Karrie is the owner of Karrie Belle Designs, a full-service branding agency that helps clients with visual communications, brand setup, and communication style across various platforms. ...