Gym Launch Unfiltered: Business Growth for Gym Owners
Gym Launch Unfiltered is the business growth podcast for gym owners who want to increase revenue, improve sales, lead stronger teams and build a profitable fitness business that does not depend on them for everything.
Featuring Gym Launch President Mike Ferreira, Director of Coaching Ryan Carson, and coaches Rod Busby, R.E. Lewis, Matt Morse and Blake Hill, the show brings together former gym owners, experienced operators and business leaders who have built, scaled, led and sold real fitness businesses.
Each episode goes behind the polished success stories to examine what owning a gym actually looks like. The team breaks down gym marketing, lead generation, sales, pricing, member retention, profitability, staffing, leadership, operations and multi-location growth. They also share the mistakes, difficult decisions and “oh sh%t” moments that rarely get discussed publicly.
Expect candid conversations, real gym owner questions and practical strategies you can apply to your business. No vague motivation. No business theory from people who have never operated a gym. Just honest lessons from people who have faced the same challenges and helped gym owners around the world overcome them.
Whether you own a CrossFit affiliate, boutique fitness studio, personal training facility, martial arts school or independent gym, Gym Launch Unfiltered will help you think more clearly, execute more consistently and build a stronger business.
Episodes
9 episodes
The Gym Metrics That Actually Matter: Profit, CAC, LTV & Churn
Most gym owners know they should be tracking their numbers. The harder question is: which numbers actually matter and what should you do with them once you have them?Hosted by Gym Launch President Mike Ferreira, this episode brings toge...
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Should Your Gym Sell Supplements? The Revenue Most Owners Are Leaving Behind
Should every gym be selling supplements?In this episode of Gym Launch Unfiltered, Gym Launch President Mike Ferreira sits down with coaches Ryan Carson, Rod Busby, R.E. Lewis, Matt Morse, and Blake Hill to break down where supplements f...
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What Is Profit Really For? How Successful Gyms Can Create Bigger Impact
What is profit really for when you own a gym?For many gym owners, the goal is straightforward: increase gym revenue, improve profit margins, attract more members and build a more profitable fitness business. But in this episode of Gym L...
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Why Most Gym Owners Are Undercharging and How to Fix Your Pricing Strategy
More members do not automatically mean a more profitable gym.In this episode of Gym Launch Unfiltered, Gym Launch President Mike Ferreira and the coaching team break down one of the biggest challenges facing gym owners: knowing what to c...
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“My Gym Was Going to Close”: The Business Lessons Gym Owners Learn the Hard Way
What happens when your gym looks successful from the outside, but the numbers tell a very different story?In this episode of Gym Launch Unfiltered, five coaches share their biggest “oh shit” moments as gym owners, from being weeks away ...
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How to Sell More Gym Memberships Without Sounding Like a Salesperson
How do you close more gym memberships without relying on a rigid sales script?In this episode of Gym Launch Unfiltered: The Playbook, Gym Launch President Mike Ferreira introduces a tactical sales training with Gym Launch Coach Blake Hi...
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Should Gym Owners Be the Face of Their Brand? How Organic Social Drives Growth
You know you should be posting more about your gym. But what are you actually supposed to post? And do you really need to become the face of your business to make organic social media work?In this episode of Gym Launch Unfiltered, Gym L...
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Gym Confessionals: Wild Stories Every Gym Owner Will Understand
What really happens when you own a gym?In this episode of Gym Launch Unfiltered, host Mike Ferreira sits down with Gym Launch coaches Ryan Carson, Rod Busby, R.E. Lewis, Matt Morse and Blake Hill to trade some of the wildest, funniest an...
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Introducing Gym Launch Unfiltered: The Business Podcast for Gym Owners
What does it really take to build a profitable gym?Gym Launch Unfiltered brings you candid conversations with Gym Launch President Mike Ferreira, Director of Coaching Ryan Carson, and coaches Rod Busby, R.E. Lewis, Matt Morse and Blake H...
