Real Talk about Marketing
An Acxiom podcast where we discuss marketing made better, bringing you real challenges and emerging trends marketers face today.
Podcasting since 2019 • 76 episodes
Real Talk about Marketing
Latest Episodes
#76 - Asking Marketing Questions that Technology Can Answer | Real Talk about Marketing an Acxiom Podcast
In this episode, Erin Foxworthy of Snowflake joins the podcast to discuss the future of media and advertising, including the importance of first-p...
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Season 6
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Episode 76
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41:14
#75 - Unlocking Incrementally in a Privacy-First World | Real Talk about Marketing an Acxiom Podcast
In this episode of Real Talk with Anant Veeravalli, the discussion revolves around the evolving data landscape and the necessity for strategic partnerships to achieve holistic measurement. The team unpacks the importance of ethical data sourcin...
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Season 6
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Episode 75
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35:19
#74 - AI Hype Versus Reality | Real Talk about Marketing and Acxiom Podcast
Industry visionary Graham Wilkinson joins the podcast to talk about the industry’s adoption of AI, where it’s working and where it’s not. The team examines the role of AI across genera...
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Season 6
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Episode 74
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50:08
#73 - Don’t Get Caught in AI Quicksand | Real Talk about Marketing and Acxiom Podcast
The industry is experiencing the ‘Wild West ‘in terms of AI implementation and associate legislation. Leading patent attorney Gene Quinn of IP Watchdog ...
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Season 6
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Episode 73
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48:50
#72 - Powerhouse Approaches to Finish Strong in 2025 | Real Talk about Marketing and Acxiom Podcast
The rules of the game have changed—and brands that want to win in 2025 need to play smarter, not just harder. With persistent inflation, rising tariffs, and shifting expectations, just repeating 2024 strategies won’t get the job done. In...
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Season 6
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Episode 72
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41:21
