
Guest
Zach Van Doren
I have over 20 years of experience in marketing and media strategy, analytics, technology and customer data management. Having founded and led one of the industry's first CDP solutions consulting agency, I am adept at helping enterprise customers move the needle in their digital transformation efforts, by working across marketing, data and technology teams in creating a multi-disciplined, strategic and operational approach. I connect the dots between business outcomes and goals, the underlying data that is the fuel, and the technologies that are the tools.