Real Talk about Real Marketing
An Acxiom podcast where we discuss marketing made better, bringing you real challenges and emerging trends marketers face today.
Real Talk about Real Marketing
#58 - Unlocking the Value of Data Clean Rooms
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Acxiom
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Season 5
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Episode 12
The adtech/martech landscape is focused on interoperability, composability and collaboration. David Wells of Snowflake joins the podcast to talk all things data clean room including “Franken-graphs,” hyper-scalers and the importance of a data and identity foundation.
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