Real Talk about Marketing

#74 - AI Hype Versus Reality | Real Talk about Marketing and Acxiom Podcast

Acxiom Season 6 Episode 74

Industry visionary Graham Wilkinson joins the podcast to talk about the industry’s adoption of AI, where it’s working and where it’s not. The team examines the role of AI across generative advertising, data fragmentation, breaking down silos and the genesis of creativity.

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