Community College Marketing Master Class
Marketing for community colleges is tough! But after 25 years of working solely with two-year, technical, and community colleges, we’ve learned a few things. Now, we want to share them with you! Join the Interact team as we discuss and share actionable, time-tested strategies on topics directly related to community college marketing, such as branding, leadership, career education, public relations, graphic design, enrollment pipelines, targeted campaigns, media buying, demographic research, student media preferences, social media, viral videos, and more! If you’re looking for expert insights from industry experts, you’ve come to the right place.
Community College Marketing Master Class
Demystifying Financial Aid to Better Serve Students
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Mike Dear, director of financial aid and scholarships at MiraCosta College and Cheryl Broom, president of Interact.
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Season 2
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Episode 7
Financial aid is complicated, even for those who work at colleges and are familiar with it. So, how exactly can colleges better communicate with students to make sure they are getting the support they need to be successful? In this episode, financial aid expert Mike Dear breaks down the complexities of financial aid and provides tips on what colleges can do to better serve students. Mike and Interact President Cheryl Broom also discuss how interesting financial aid actually is, and how it impacts students across the United States.
***This episode was recorded in January 2020***