The Affiliate Marketing Podcast
We're on a quest to help the world do affiliate marketing, better. Join your host Lee-Ann Johnstone, CEO of Affiverse an award winning Agency and Top 50 UK Affiliate Agency Owner as voted in The Drum Agency Census 2021 and listen to her podcast series all about Affiliate and Performance Marketing.
Learn from an array of digital marketing veterans, business entrepreneurs, SaaS product providers and more to discover how digital and affiliate marketing is constantly changing.
Hear how brands are building successful affiliate programs and driving consistent partner referrals and sales. Subscribe to hear exactly what it takes to launch, scale and grow a successful affiliate program in this fast moving digital age.
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Visit www.affiversemedia.com for more great content or discover our AMPP (Affiliate Manager Performance Program) training program for affiliate program managers who want to launch, scale or grow affiliate marketing programs in under 90 days!
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The Affiliate Marketing Podcast
How To Plan Your Affiliate Growth Strategy For 2025
Welcome back to the Affiliate Marketing Podcast! In this second episode of 2025, we’re diving into actionable strategies for the year ahead. With many of us settling back into work mode, it’s the perfect time to rethink your goals and predictions for 2025.
This week, we’re sharing the highlights from our recent LinkedIn Audio event. Hosted by: Rosanne Govender (Head of Growth Marketing at Affiverse), Leanna Klyne (Affiverse’s Head of Agency), and Afffiverse CEO and Founder, Lee-Ann Johnstone, this event gathered insights from the community on what’s new and trending in affiliate marketing. If you missed the live session, subscribe to our newsletter here, to ensure you’re always in the loop for future pop-up audio events—a fantastic opportunity to engage, learn, and grow together.
Our thanks go to Natalie Ziemba for your contribution to the live Audio session, hopping on to speak from the USA – building community and exchanging ideas is how we ALL learn.
Key segments of this podcast and where you can tune in to go direct:
[02:30] Key Trends in Affiliate Marketing for 2025
[16:40] Channel Diversification Strategies
[26:05] Exploring Beyond Vertical Boundaries
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