INGenius Podcast
The InGenius Podcast: a snapshot of future B2B marketing trends and use-it-now tips. Do you want to be wildly effective in professional services? Each episode features experts with new ideas for your branding and competitive success.
Podcasting since 2019 • 27 episodes
INGenius Podcast
Latest Episodes
Maximizing Your CPA Firm Marketing
All things CPA Firm Marketing! Marketers wear a lot of hats. You have to know SEO, email marketing, social, PR and more. With only so much time to plan and execute, what are the top simple to advanced strategies you can prioritize? Listen to th...
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26:13
Ingenuity Masters Series: Strategies to Use Now with Steve Silverman
In this episode of our Ingenuity Masters Series, Dawn Wagenaar, principal of Ingenuity Marketing Group, chats with Steve Silverman, founder and photographer of SILVERMAN Be Remarkable. Steve travels all over the US and Canada to take profession...
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19:02
Ingenuity Masters Series: Pete Machalek on Brand Promise, Confident Presence and First Impressions
In this latest podcast of our Ingenuity Masters Series, Dawn Wagenaar (principal of Ingenuity Marketing Group) interviews Pete Machalek, a founding principal, coach, and facilitator at SagePresence. Pete and his team at SagePresence focus on he...
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21:33
Ingenuity Masters Series: Kate Harry Shipham on Job Title Confusion and Standardization
In this episode of Ingenuity's Master Series, Dawn Wagenaar interviews Kate Harry Shipham, of KHS people on the topic of job title confusion and improving job title structure.Kate moved to the US from Australia in 2012, and founded KHS ...
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Episode 12
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26:10
CPA Influencers Series: Meagan Hayes on Sustaining a Firm's Marketing During Fast Growth
Meagan Hayes is the marketing director for Haskell & White, one of the largest independently owned accounting firms in Southern California with offices in Orange County and San Diego. Meagan started her career in private industries before j...
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14:03