321Go Podcast
321Go Podcast Powered by 321goProject is your source for what works in the gym business. From marketing to retention; SEO to building your brand - we cover it all. We’ve talked with over 600 gym owners and, every week, we bring you the best of the best. We talk with industry experts as well as deliver actionable advice you can use today in our "shorts". For more, visit 321goproject.com.
321Go Podcast
Ep 113 | Pat Burke - Finding Success with a Clear Focus
•
Pat Burke and Matt Scanlon
Pat Burke is a 6-time CrossFit Games Competitor as well as the Founder of MBS CrossFit in Colorado.
In this episode, Pat shares with us the story of how he founded his Affiliate during a time in his life when he lost everything - including his house. In Pat's words - when you have nothing, all you can focus on is one thing. It's through this focus that Pat has gone on to open a second affiliate built upon the same principles.
In this episode, we ask the following questions:
- What is different in CrossFit today vs. 2008?
- How do you balance your own training with owning your gym?
- How do you distinguish between CrossFit the sport and what your members do everyday?
- What is our strategic advantage over other Group Fitness models, like Gold's Fit or Orange Theory?
You can find Pat's False Grips on Instagram @FalseGrips or shoot Pat an email Patrick@FalseGrips.com