The Tailgate Podcast: Marketing for Hunting and Angling Brands

Hosts Andy and Bill are two passionate outdoorsmen and marketers behind some of the world's largest brands. They’ve spent hours on the tailgate after long days in the wild comparing notes on ways hunting and angling brands show up in the world. Now Andy and Bill return to the tailgate with the best minds in the outdoor industry to tackle the big marketing questions. What are the best creative ideas re-shaping our industry? How can hunting and angling brands bridge the gap to larger outdoor audiences? What are some new insights into old problems that keep our industry up at night? And how can we all move past the dug-in or played-out thinking that blocks fresh voices, growth strategies, new audiences, and more inventive creative ideas? Together with their guests, Andy and Bill poke the industry bear to help brands build longer tables not taller fences. Are you in the marketing trenches building the next great outdoor brand? This is the jargon-free, straight-talking podcast you’re looking for. Learn more about their mission at thetailgatepodcast.com

Podcasting since 2019 • 17 episodes

The Tailgate Podcast: Marketing for Hunting and Angling Brands

Latest Episodes

Soraya Smith, President of Backpacker’s Pantry, on Reverence for Wild Animals and Wild Places

Soraya Smith is President of Backpacker’s Pantry. A legendary brand that creates some of the healthiest and tastiest meals to help us thrive in the outdoors. We discuss everything from th...

August 19, 2020 • 50:59

Joe Genzel, Associate Editor at Outdoor Life, on the Current State of the Industry

Joe Genzel is a fresh voice for Outdoor Life, one of the most venerable publications in the world of hunting and angling. With his talented editorial team, Joe is working to evolve traditional hunting ...

July 29, 2020 • 43:57

Nicole Qualtieri of Gear Junkie on Inclusivity, New Voices, and Our Changing Industry

Given the recent events in America, it’s time to address the issue of acceptance, inclusion, and openness within the hunting and angling industry. We have to accept new talent and new voices in the hunting and angling industry if we...

June 08, 2020 • 53:46

Co-Founders Emily and Addison Edmonds on the Rise of Gunner Kennels

Hunting and angling brands create some of the most innovative products in the world. Yet many brands still follow a fairly traditional marketing playbook. One brand that’s harnessing new ad technology in more inventive ways is

May 06, 2020 • 42:41

Andrew Gritzbaugh of Gerber on his “Force Multiplier” Brand Building Mindset

Word on the street is that one of the strongest leaders across all marketing disciplines in our industry is Andrew Gritzbaugh, Senior Vice President and General Manager at Gerber. Andy ...

April 23, 2020 • 43:23

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