Jason Dyer on the Continuing Rise of Sportsman’s Warehouse Artwork

The Tailgate Podcast: Marketing for Hunting and Angling Brands

Hosts Andy and Bill are two passionate outdoorsmen and marketers behind some of the world's largest brands. They’ve spent hours on the tailgate after long days in the wild comparing notes on ways hunting and angling brands show up in the world. Now Andy and Bill return to the tailgate with the best minds in the outdoor industry to tackle the big marketing questions. What are the best creative ideas re-shaping our industry? How can hunting and angling brands bridge the gap to larger outdoor audiences? What are some new insights into old problems that keep our industry up at night? And how can we all move past the dug-in or played-out thinking that blocks fresh voices, growth strategies, new audiences, and more inventive creative ideas? Together with their guests, Andy and Bill poke the industry bear to help brands build longer tables not taller fences. Are you in the marketing trenches building the next great outdoor brand? This is the jargon-free, straight-talking podcast you’re looking for. Learn more about their mission at thetailgatepodcast.com

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The Tailgate Podcast: Marketing for Hunting and Angling Brands

Jason Dyer on the Continuing Rise of Sportsman’s Warehouse

November 26, 2019 • With Andy and Bill

Outdoor retail is at an inflection point. Some retailers are locked in a race to the bottom on price while others are investing heavily in customer experience in-store and online. Sportsman’s Warehouse is a case study in the good that comes with staying true to yourself while putting the customer and the local community first.

Today we are honored to sit down with Jason Dyer who leads all content marketing at Sportsman’s Warehouse. On this episode, we talk about what makes Sportsman’s so successful while learning more about some of the ambitious areas Jason is exploring for the company’s future.

The Tailgate Podcast aims to inspire brand leaders to explore new ideas and strategies to re-inspire their core while winning the hearts and minds of new audiences.

Learn more about our mission at thetailgatepodcast.com