The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
Google Ads expert and Premier Google Partner Chris Schaeffer talk pay per click, Google Ads, online marketing, and how to advertise your business effectively. This podcast helps business owners, digital marketing agency employees, and pay per click freelancers make the most of their Google AdWords budgets. New episodes come out every Monday, and ask your Google Ads questions at www.paidsearchpodcast.com
Podcasting since 2016 • 392 episodes
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
Latest Episodes
Let's Audit an Account with 29.6% Optimization Score (Episode 491)
This week we audit an account with a 29% optimization score in Google Ads. Does a low optimization score mean the account is failing? What do all of these recommendations in Google Ads really mean? Let's talk about the reality of the optimizati...
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Episode 491
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31:30
How to Build a Successful Search Campaign + Easy to Follow Instructions (Episode 490)
Have you tried and failed at Google Ads? This week Chris Schaeffer discusses a simple way to ensure you are getting the right traffic from your Google Ads campaigns. Using this simple bidding method and traffic management strategy you can be su...
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Episode 490
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32:14
Answering PPC Questions from Subscribers (Episode 489)
Chris answers 5 burning questions about Google Ads from listeners this week. We discuss how to deal with a campaign that has crashed and burned, manual bidding, finding traffic when it appears to not exist, and a question about how freelancers ...
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Episode 489
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34:07
PPC Basics - How to Pick The Best Keywords (Episode 488)
This is the best way to pick the right keywords to use in your Google Ads campaign. Chris Schaeffer discusses an effective method that will ensure anyone can get the best qualified traffic for their business from Google in these simple steps!
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Episode 488
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32:13
PPC Basics - Building Your First Campaign (Episode 487)
This week Chris Schaeffer gives simple steps for building a Google Ads campaign that will deliver reliable traffic with minimal effort. This method is great for those that are trying Google Ads for the first time and want to minimize wasting mo...
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Episode 487
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32:25