The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing

162: How to Target The Audience (In-Market and Affinity) on The Google Ads Display Network

August 04, 2019 Chris Schaeffer & Jason Rothman: Pay Per Click (PPC) Search Engine Marketing Experts
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
162: How to Target The Audience (In-Market and Affinity) on The Google Ads Display Network
Show Notes

Hi everyone! Yes! This week Jason and Chris continue their discussion the Display Network and talk about how to target audiences with display ads, both in-market and affinity audiences. The guys talk about how they use audience targeting, when they think it's a good fit, and then they go over some examples. Enjoy!

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