The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing

176: Competitor Name Bidding, Small Budget High CPC, Experiments, and Understanding Ramp Up

November 10, 2019 Chris Schaeffer & Jason Rothman: Pay Per Click (PPC) Search Engine Marketing Experts
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
176: Competitor Name Bidding, Small Budget High CPC, Experiments, and Understanding Ramp Up
Show Notes

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Show Notes:
Yes welcome back to the PSP! This week the guys are talking about a number of Google Ads topics that were top of mind this week, including bidding on competitor names, the problem of small daily budget with a high cost per click, how helpful using experiments has been, and understanding why the new account ramp up exists.

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