The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing

239: How We Think About & Test Automated Bidding Strategies

November 16, 2020
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
239: How We Think About & Test Automated Bidding Strategies
Show Notes

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Show Notes:
Interesting discussion on the show today about running automated bidding tests. The guys talk about what kinds of automated bids they usually run, how often they run them, how they test automated bids, and what kind of data they focus on when reviewing automated bid tests. Thanks for listening and enjoy the show!

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