CUES Podcast

CUES 26: Retail Experience, an interview with Ruth Kapcia

June 15, 2017
CUES Podcast
CUES 26: Retail Experience, an interview with Ruth Kapcia
Chapters
CUES Podcast
CUES 26: Retail Experience, an interview with Ruth Kapcia
Jun 15, 2017
CUES
Show Notes
In this episode, we will explore considerations for retail experience as part of the overall branding and marketing efforts and targeting on what branding means for an organization. Kapcia is the director of retail experience for Weber Marketing Group and serves as one of the faculty members at the CUES School of Strategic Marketing II.