Operate For Profit Real Estate Podcast
Multifamily real estate is a business. Problem is your business is not as profitable as it should be. Units are sitting vacant, expenses are over budget and unhappy residents are leaving your property and blowing you up with bad online reviews. Meanwhile, you can't get your property management partner to help you solve any of it. All of this has you stressed out and worried that your investment is at risk. Sound familiar? The Operate for Profit Real Estate Podcast will help you change all of that. Our host, JC Castillo has successfully owned, operated and property managed thousands of apartment units for over 15 years. Join him as he interviews the industry's top operators and service providers to uncover insider strategies, products and technology that you can use right now to increase your revenue, decrease your expenses and turn unhappy residents into raving fans who love living at your property.
Episodes
59 episodes
Here's how to find the BEST property management company for your apartment complex.
Here's how to find the BEST property management company for your apartment complex.The property management team you choose can make or break your multi-million multifamily investment. This week we talk about the 4 things you should ...
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Season 3
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Episode 19
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26:09
Want to be a mega successful multifamily real estate owner-operator?
Want to be a mega successful multifamily real estate owner-operator?This week we talk with Albert M. Berriz, CEO of The McKinley Companies, which owns and operates a $4.5 billion dollar portfolio of 20,000 apartment units about the two ...
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Season 3
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Episode 18
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28:23
Resident retention starts the day your renter moves in, not at renewal notice.
Resident retention starts the day your renter moves in, not at renewal notice.Getting more of your residents to renew their leases will turbocharge operating profits at your multifamily property. The problem is most ...
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Season 3
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Episode 17
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17:04
Every non-renewing resident is costing you thousands of dollars in lost opportunity.
Every non-renewing resident is costing you thousands of dollars in lost opportunity.What if you could predict who was more likely to stay or go before sending a renewal offer? This week we talk with Vidur Gupta, Founder & CEO of Bee...
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Season 3
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Episode 16
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22:40
Need to generate more prospect traffic at your multifamily property?
Need to generate more prospect traffic at your multifamily property?This week we talk with Brianna Quezada of Resident360 about why Google Ads is the best way to generate instant paid traffic at your apartment property with no long...
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Season 3
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Episode 15
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25:45
How can prop-tech and back office virtualization help you increase profits?
How can prop-tech and back office virtualization help you increase profits?This week we talk about operating your multifamily property in a post-pandemic world and why leveraging technology and back office virtualization are the keys to...
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Season 3
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Episode 14
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24:11
Are you struggling with onsite staff that can't lease your apartment units?
Are you struggling with onsite staff that can't lease your apartment units?Improving your close rate by just a few percentage points can dramatically improve your bottom line. This week we talk with Matt Easton of Leasing University abo...
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Season 3
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Episode 13
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33:16
How much money is your multifamily property losing from a bad online reputation?
How much money is your multifamily property losing from a bad online reputation?This week we talk with Jay Parsons, Deputy Chief Economist at RealPage about a recent study that proves a direct correlation between a property's revenue an...
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Season 3
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Episode 12
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28:50
Multifamily market predictions from a $1B owner-operator in Texas.
Multifamily market predictions from a $1B owner-operator in Texas.This week we talk with Michael Becker, Principal at SPI Advisory for a real time look at multifamily performance in a post-pandemic economy. Michael talks about what he's...
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Season 3
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Episode 11
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33:49
What amenities bring the most value to your multifamily property?
What amenities bring the most value to your multifamily property?This week we talk with Shane Thomas of Catalyst Equity Partners about how he uses resident feedback to help him decide what amenities to include in his multifamily renovat...
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Season 3
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Episode 10
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29:09
Are you struggling to track performance at your multifamily property?
Are you struggling to track performance at your multifamily property?This week we discuss how to use simple Key Performance Indicators (KPIs) to help you quickly identify and solve problems at your multifamily portfolio without spending...
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Season 3
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Episode 9
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13:45
Are spiking expenses creating a profit squeeze at your multifamily property?
Are spiking expenses creating a profit squeeze at your multifamily property?This week we talk about why having happy onsite staff is key to increasing your operating profits and what steps you can take to keep them doing more of ...
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Season 3
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Episode 8
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12:58
Operating for profit means operating with empathy.
Operating for profit means operating with empathy.Learn why putting your renter's hat on will turn your apartment property into a profit machine.This week we talk with best selling real estate author Brian Murray about how he's bu...
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Season 3
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Episode 7
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35:40
Is your multifamily property suffering from a lack of prospect traffic?
Is your multifamily property suffering from a lack of prospect traffic?The greatest leasing team in the world can’t rent your unit if they have no one to sell to.This week we talk with Josh Grillo, President of Resident 360 ...
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Season 3
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Episode 6
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34:53
Here’s why your property’s website is losing you money.
Here’s why your property’s website is losing you money.When a customer is ready to buy, you need to be ready to sell. Today we talk with Robert Turnbull, Founder and President of Betterbot about how their multifamily Chatbot enables you...
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Season 3
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Episode 5
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30:02
Are you overpaying Uncle Sam at your multifamily property?
Are you overpaying Uncle Sam at your multifamily property?Knowing when to capitalize an expense and when not to can help you minimize taxes and maximize your sales proceeds.This week we talk with Brandon Hall, Founder & Manag...
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Season 3
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Episode 4
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26:36
Are you struggling with high employee turnover at your apartment property?
Are you struggling with high employee turnover at your apartment property?Happy onsite staff are essential to maximizing sustained profitability and increased resident retention.The PROBLEM is your management partner is using out...
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Season 3
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Episode 3
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11:12
Is your multifamily property wasting money on advertising that doesn't convert?
Is your multifamily property wasting money on advertising that doesn't convert?Your biggest source of prospective renters might be FREE.The PROBLEM is your management partner can't tell you where your converting traffic i...
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Season 3
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Episode 2
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32:15
Is Your Multifamily Property Operating for Maximum Profit?
Is Your Multifamily Property Operating for Maximum Profit?Owning multifamily real estate can be a very rewarding business. The PROBLEM is your business is not as profitable as it should be.Check out our newly rebranded Velo Resi...
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Season 3
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Episode 1
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9:16
How to Save Money Using Solar at Your Apartment Property
Ever thought about installing solar power at your apartment property?Cutting your home electric bill with solar has become fairly common. But does the investment make sense for large scale multifamily?Today we talk with Todd Frank...
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Season 2
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Episode 40
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33:15
How to Eliminate Your Taxes By Qualifying as a Real Estate Professional
Is it really possible to eliminate your taxes as a real estate investor?You can if you qualify as a Real Estate Professional (REP) under IRS regulation.SPOILER ALERTThere's mass confusion on how it works and using it improperl...
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Season 2
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Episode 39
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33:13
How to Protect Your Multifamily Assets in a Downturn
Are your multifamily investments at risk in these uncertain times?Apartment properties have shown great resilience in this recession. But there are signs of stress in the market. Average occupancies are down and rent growth has stalled. ...
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Season 2
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Episode 38
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23:47
Why You Need to Run Background Checks on Your Business Partners
Stop. Don't invest your hard earned dollars until you do one simple thing...You've found a solid real estate investment that checks all the boxes. The company is credible and you've analyzed their business plan, scrutinized the financial...
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Season 2
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Episode 37
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26:19
San Francisco Bay Area Multifamily in the Age of COVID19
The SF Bay Area has been a perennial bellwether for rental performance. Will that continue in the age of COVID19?This week we talk with Shivu Srinivasan, Senior Director of Capital Markets for Transwestern Commercial Real Estate, about h...
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Season 2
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Episode 36
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24:31
How The Post-Pandemic Economy Will Impact Multifamily in 2020
Worries over pandemic driven cliff drop in rent collections have not happened so far. But what's in store for the second half of 2020?This week we welcome back to the show Paul Hendershot, Director of Market Analytics for Costar, about h...
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Season 2
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Episode 35
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21:56