
Your Digital Marketing Coach with Neal Schaffer
As Your Digital Marketing Coach, I am on a mission to provide you marketing professionals, agencies, entrepreneurs, and business owners expert advice, both from myself as well as my expert guests, on how to leverage Digital First Marketing to grow your business, one episode at a time, This podcast will include advice on a broad range of topics all with the commonality of being related to digital marketing and having actionable takeaways for your business. Topics discussed will include digital marketing, social media marketing, content marketing, influencer marketing, search engine optimization (SEO), search engine marketing (SEM), blogging, podcasting, YouTube, video marketing, email marketing, marketing automation, artificial intelligence and Generative AI, as well as how to maximize digital marketing ROI from social media on sites like Facebook, Instagram, LinkedIn, Twitter, Pinterest, and TikTok.
Podcasting since 2013 • 416 episodes
Your Digital Marketing Coach with Neal Schaffer
Latest Episodes
Make ChatGPT Your CMO: The Smartest AI Strategy You’re Not Using
In today’s episode, we’re diving deep into a fresh way to look at AI—one that goes beyond writing content or summarizing documents. My guest, Stephen Lewis, a seasoned journalist and copywriter with decades of experience, shares how businesses ...
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Episode 415
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35:58

Monetizing Your Personal Brand in the Post-AI Era: Advanced Strategies for Modern Creators
Monetizing your personal brand isn't just about brand deals anymore. With AI, content creators, entrepreneurs, and influencers now have powerful tools to uncover fresh income streams and build deeper connections with their audience. In this epi...
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Episode 414
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30:53

How a Podcast Funnel Built a Real Estate Brand from the Ground Up
In this episode I talk with David Sidoni, the founder of HowToBuyAHome.com. David took his passion for educating first-time homebuyers and turned it into a digital-first brand and thriving business, built almost entirely from a podcast. This ep...
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Episode 413
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44:52

Double Down or Ditch It: The Power of a Quarterly Audit
Are you spending time on the right things in your marketing? Or just doing more for the sake of it? In this episode, I’ll walk you through the simple but powerful quarterly audit I use to double down on what’s working and ditch what’s not. It’s...
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Episode 412
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23:52

The Power of Storytelling in Digital Marketing: Building Your Brand with Purposeful Stories
In today's digital world, where AI can write a blog post in seconds and content is everywhere, the one thing that still sets you apart is your ability to tell a great story. And not just any story—a strategic one. That’s why I’m excited to intr...
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Episode 411
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37:40
