Co-host
Virginia Roberson
Virginia uses her 20-plus years of journalism and marketing experience to help manufacturers and other industrial operations differentiate themselves from their competitors through content, including live event marketing. She uses a strategic content approach at Industrial Strength Marketing to help manufacturers position their unique value offering in an increasingly crowded marketplace. Virginia also specializes in sales enablement content, including content audits and discovery to unearth new opportunities for collateral and digital resources to drive sales leads to action.