Industrial Strength Marketing
Industrial Strength Marketing
Latest Episodes
Breaking Down the New Trade Show Playbook with Steve Prahalis of SME
📖 The trade show playbook is being rewritten.In this episode, Steve Prahalis, COO of SME, joins James Soto and Virginia Roberson to discuss how trade shows are evolving to meet the needs of diverse, modern a...
Maximizing Industry Impact: A Trade Show Marketing Conversation with Ed Youdell, CEO of FMA
In this episode, we talk with Ed Youdell, President and CEO of the Fabricators & Manufacturers Association (FMA), about how trade shows, marketing, data strategies, and automation are transforming the metal fabrication industry. Ed shares i...
Greg Jones on Workforce Development & Smartforce at IMTS 2024 and Beyond
In this episode of the Industrial Strength Marketing podcast, we’re joined by Greg Jones from SME, a leader in integrating education with industry needs. Greg discusses how trade shows like IMTS are evolving into crucial venues for workforce de...
The IMTS Success Blueprint with Bonnie Gurney and Michelle Edmonson
In this episode of the Industrial Strength Marketing podcast, we’re joined by Bonnie Gurney and Michelle Edmonson from AMT to discuss the evolving landscape of trade show marketing. As leaders of IMTS, the largest manufacturing technology trade...
The Future of Trade Shows with Peter Eelman: Innovating at IMTS and Beyond
In this episode of the Industrial Strength Marketing podcast, we sit down with Peter Eelman, Chief Experience Officer at AMT, to explore how the International Manufacturing Technology Show (IMTS) has evolved into a premier event for the manufac...
