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My Amazon Guy
About My Amazon Guy: 1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR, Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube.
Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guy
Subscribe on our YouTube Channel: https://youtube.com/@myamazonguy
Episodes
1722 episodes
Top 10 Most Viewed Videos by Amazon Sellers on YouTube
Get insight into what other sellers are actually watching the most when it comes to growing on Amazon. These topics cover product listings, SEO, seller setup, A+ content, storefronts, and conversion rates. All original videos featured in this l...
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6:19
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Why You're WASTING Money on Exact Match Keywords
Many sellers overspend on exact match ads without realizing the wasted potential. This breakdown shows why broad, phrase, and auto campaigns often uncover better keywords. Real examples reveal how sellers can miss valuable sales opportunities b...
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9:32
Amazon Wants Even More Of Your Data: New Profit Analytics Dashboard
Amazon has launched a new profit analytics dashboard inside seller economics. It gives sellers detailed reporting on fulfillment costs, fees, advertising spend, and storage. While the data looks helpful, the dashboard also pushes sellers to upl...
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8:16
From CEO Burnout to Breakthrough: A Real Talk from Steven Pope
Running an agency in 2025 comes with unexpected pressure, stalled growth, and personal setbacks.This video shares a behind-the-scenes look at team building, burnout, and making tough leadership calls.Topics include internal structure, DTC s...
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17:05
Is Amazon’s New Discount System a Trap for Sellers?
Amazon quietly rolled out higher subscribe and save discount options that impact sellers’ margins. These changes push sellers to fund deeper discounts while already dealing with rising ad costs. Many brands will see their customer lifetime valu...
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3:12
Are You Using TOO MANY Keywords and Hurting Your Amazon Sales
Phrase match keywords often sit between exact control and broad flexibility in Amazon ads. This video explains how to use them, when to separate them from exact matches, and how to avoid overlapping data. Keyword setup and match type choice can...
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8:27
3 Amazon PPC Updates to Test (Netflix Ads! and more)
Amazon recently added changes to campaign setup that can raise ad costs automatically. Sellers need to be aware of new ad placements like TV streaming and segment targeting that could impact results. These shifts in PPC settings affect spend, v...
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12:58
Amazon Prime vs Walmart + vs Target Circle 360 - Which is Best?
Amazon Prime still leads the way in subscription benefits, with Walmart Plus catching up slightly. Target Circle 360 lacks clear value for online shoppers and sellers. These differences affect seller reach and customer loyalty across major plat...
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8:27
Amazon Vine for Sellers Worth it? (2025) - Average Rating 4.1 Stars ⭐⭐⭐⭐
Amazon Vine gives early reviews, but most items in the program are low-value, niche, or not appealing. Reviewers are taxed on items and split into Silver and Gold tiers, with quality products disappearing fast. If your Vine units aren't claimed...
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11:34
Containers Full of Amazon Products Fall Into Water at Long Beach Port
Shipping container losses and Amazon warehouse damage are hurting sellers more than ever.Many aren’t being paid the full value of their products and are left fighting Amazon’s logistics.Inventory loss, delayed deliveries, and low refund...
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2:52
Amazon's New AI Feature is Actually Good for Consumers?
Amazon is testing an AI-powered shopping feature that reads product details in a podcast format. It’s currently mobile-only and surfaces product highlights that customers usually miss. This shift could change how buyers interact with listings a...
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13:45
Walmart has MORE Ads than Amazon! WTF? Why Walmart is No Savior to Amazon Sellers
Walmart is increasing its ad share, showing more ads in search results compared to Amazon and Target. Ad placement data now suggests nearly one in four listings on major marketplaces is sponsored. Sellers are now questioning whether Walmart is ...
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10:51
AMAZON Ad Management Just Got a MAJOR Upgrade with Automated Rules
Amazon's new rule automation for bids and targeting changes how sellers run ad campaigns. With added performance filters, sellers can now automatically move high-performing keywords from auto to manual campaigns. This update brings more precisi...
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5:52
Will Amazon Offer Brand Gating to Every Seller? Here's Why They Might
Unauthorized resellers continue to hurt brand value, confuse customers, and cause pricing chaos. Updates to brand registry hint at more control, but sellers still face major roadblocks. Despite rising pressure, Amazon has strong reasons to avoi...
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7:28
What's Holding Back AMAZON SELLERS? Noah Answers!
New Amazon ad campaigns often underperform due to lack of history and slow algorithm learning. Broad and phrase match types help uncover better targets early on, especially when paired with competitor keyword research. A simple structure change...
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5:53
How These Sellers Got Real Results on Amazon Without Doing It All Themselves
Amazon sellers share how expert support helped them fix critical issues and grow their business. Testimonials include account reinstatement, faster resolutions, and improved listings across vendor and seller accounts. Watch how outsourcing gave...
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2:44
Your PPC Allocation on Amazon is WRONG - Here's Data on my 400 Brands
Most Amazon sellers still follow the outdated 60/30/10 ad spend model, but the real numbers prove otherwise. Sponsored products continue to outperform by a wide margin, while sponsored brands and display ads need a smaller share of your budget....
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5:52
What's REALLY Happening with Amazon's Google Ads Comeback
Amazon is back on Google Ads… sort of. But only outside the U.S. and that move says a lot. With less competition on U.S. Google Shopping, this may be the best shot DTC brands have all year. Lower CPCs and open ad space create a rare moment to t...
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6:00
What's the SECRET to HIGH Converting Amazon Product Images?
Growing sales on Amazon starts with better conversion, and conversion starts with smart design. Main image quality, layout, and clarity directly impact how well listings convert and rank in search. Optimizing product visuals for mobile, includi...
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13:15
5 Secrets to Catalog Troubleshooting You Need to Know Now
Changing a brand name on Amazon isn't easy, especially with brand registry errors or support misinformation. From trademark issues to blacklisted lawyers, there are common reasons Amazon blocks brand name updates. Sellers need to follow the cor...
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10:43
Missed Our Masterclass? Here's a Compilation of Top Amazon Optimization Tips
Missed the latest webinars and strategy sessions? This replay brings together live listing reviews, conversion audits, and click-through rate breakdowns in one masterclass. Sellers will see real examples of Amazon product image issues, title pr...
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1:50:42
After 2,143 LinkedIn Posts, Top 10 Most Liked Topics Amazon Sellers Care About - Steven Pope
Top performing social content shows what matters most to Amazon sellers. From seller support issues to SEO updates, every post tells a real-world story. Topics include listing optimization, buy box hacks, PPC tips, intern hiring, and common bur...
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11:29
GEO vs SEO - Is it just a Giant Reskin of Keyword Stuffing?
SEO is no longer the only way to get visibility—generative engine optimization is shifting how sites get found. This video compares GEO and SEO, showing how AI-driven models are favoring structured FAQs, conversational content, and entity clari...
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28:02
Amazon Rufus Update Just Got Smarter: From Chatty to AGentic
Amazon's AI shopping assistant now tracks user preferences, past purchases, and product questions. This new tool reads reviews, compares products, and organizes results to guide shoppers. It may affect how listings rank, but sellers shouldn't c...
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10:56
What's New With Amazon? Deprecated Themes, Google Ads, Star-Only Reviews, and more!
Amazon sellers are facing major updates that impact variation themes, seller feedback, and customer reviews. Changes include deprecations, policy shifts, and adjustments to Google Shopping ads and FBA returns. This recap gives sellers a clear b...
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9:23