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My Amazon Guy
About My Amazon Guy: 1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR, Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube.
Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guy
Subscribe on our YouTube Channel: https://youtube.com/@myamazonguy
Episodes
1913 episodes
The Amazon Shift Sellers Should Not Ignore In 2026
Amazon seller fees 2026, Amazon Ads payment changes, FBA fuel surcharge, and cash flow pressure are changing how sellers plan profit. This podcast covers ad spend payments, seller boycott concerns, rising costs, AI agents, ecommerce SOPs, and b...
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How to Build a Winning Amazon Strategy in 2026
To develop effective strategies, sellers need to perform a full end-to-end amazon ppc audit of their Amazon account. This video explains why understanding your account in depth is crucial for amazon optimization and overall amazon business grow...
ACOS vs TACOS: The Amazon Seller Mistake That Can Hurt Growth
Staring at ACOS alone can make Amazon sellers miss the bigger PPC picture fast.Kevin Sanderson explains why Amazon sellers should not focus on only ACOS, TACOS, profit, or market share when making PPC decisions. He shows how each metric...
I Started with $0 Selling Cards, Now I Manage Amazon Brands
This video shares a real Amazon career path that did not start with a fancy title or years of experience. It starts with selling Yu-Gi-Oh cards on eBay, testing dropshipping, learning Shopify, and slowly moving into Amazon PPC and brand managem...
Automated Keyword Funnel For Amazon Ads
Finding effective targets for Amazon advertising can be challenging for even seasoned sellers. This video demonstrates how to effectively find advertising targets on Amazon, moving beyond basic keyword suggestions and competitor an...
Why Getting Laid Off Was the Best Thing That Happened to Me
Amazon agency growth starts with content, SOPs, remote hiring, and client results from Steven Pope at My Amazon Guy.Steven Pope shares how My Amazon Guy started as a consulting plan, then grew through Amazon content, SOPs, remote work, ...
Your Amazon CTR is Dropping Because of This
Amazon shoppers decide fast, and one weak product image can cost sellers the click before their listing gets a chance. In this video, we break down Amazon main image optimization, why shoppers look at product photos before reading ...
Breaking: Amazon's New AI Shopping Just Changed Everything, Agentic Shopping Is Live On Amazon
Amazon is changing its shopping platform with new AI features, including the end of the 'Rufus' AI. The company is bringing in 'Alexa for Shopping', an ai assistant that will improve the experience on its app and website. This move is set to re...
Amazon PPC Impressions Problem: The Real Reason No One's Clicking
Amazon PPC impressions no clicks often means the main image, CTR, keyword targeting, or ad placement needs a closer review. This video explains Amazon main image A/B testing, Manage Your Experiments, PPC relevance, bid placement, CPC, ACoS, and...
Miami Possible Event | AI, Creators, and UGC: The Brand Trust Shift Happening Now
Possible Miami shows why AI, creators, UGC, and YouTube trust matter for brand growth.Noah Wickham shares what marketers are focused on now and why brands need real people, not just logos, to earn trust. It also gives a clear look at wh...
Grow Your Sales w/ This Subscribe and Save Dashboard Change
Amazon Subscribe and Save dashboard data shows reorder rate, customer lifetime value, and seller funding trends. Sellers can use subscription reports, inventory planning, planned units, and planned sales to avoid missed orders. This walkthrough...
How Top Amazon Sellers Scale Their Products (Full Episode)
Amazon scaling strategy starts with PPC data, AMC audiences, Rufus questions, listing content, conversion rate, and market share. This video explains how sellers can use Amazon Marketing Cloud, PPC metrics, search query reports, pricing, and pr...
How to Build an AI-Ready Workforce Without Losing Talent
This discussion centers on fostering a workplace culture where employees are empowered to use ai automation to replace aspects of their roles, ultimately boosting employee productivity. The goal is to prepare for the future of work by equipping...
Will AI Take Amazon PPC Jobs Next?
Kevin Sanderson discusses the future of work and the impact of artificial intelligence on employment. He addresses concerns about ai job replacement, emphasizing the need for strategic thinking to remain relevant in the evolving landscape...
Amazon PPC Launch Strategy | Auto Campaigns, Broad Campaigns & Rankings
This video breaks down the recommended approach for a successful Amazon product launch, focusing on initial ad campaigns. Learn how to set up your amazon ppc with auto and broad campaigns to understand search terms and drive incremental sales. ...
How One Niche Brand Exploded on Amazon Despite Market Pressure
Amazon business growth, niche brand growth, customer proof, Amazon sales strategy, and brand positioning shape this growth podcast case study. The video covers customer segments, sales channels, market pressure, buyer trust, Amazon listings, cl...
Amazon Seller News April Recap Every Seller Should Watch
Amazon seller fees, FBA surcharge, Amazon Ads payment changes, and A+ content alt text updates are adding new pressure on margins. This April update covers fulfillment fee increases, credit card payment changes, retail proceeds billing, and sel...
Grow Your Amazon Brand Faster with the Right Team Behind You
Amazon brand management services explained for sellers looking to grow sales and improve PPC performance. This covers how Amazon agencies manage Seller Central, relaunch products, and handle ads for growth. Learn how switching providers and usi...
Amazon's Latest Update: What Sellers Need to Do Now
This video details a significant new Amazon change on the Product Detail Page (PDP), introducing an "Auto Buy" button. This new feature gives customers enhanced purchasing power, simplifying the process to buy now pay later. For any amazon sell...
Possible Expo Miami Day 2 - Creator Economy Meets AI
Noah Wickham is currently at the Possible Marketing Conference and Expo in Miami, where it's day two of an incredible event. This expo is packed with opportunities for business networking, featuring tons of brands, various providers, and numero...
Meta and AWS Just Did Something Huge for Agentic AI
Catch up on the latest ai news as Amazon makes significant investments in ai technology. Meta's agreement with amazon web services to power agentic AI on Graviton chips highlights the ongoing ai infrastructure growth. This move reinforces the i...
The Best Way To Escalate Amazon Seller Support Cases
Having issues with your amazon product listing, or buybox problems? This video will show you how emailing specific Amazon addresses can resolve account issues like listing suppressions, a trick we've used for years. Learn how to navigate amazon...
Your Amazon Brand Is at Risk and You Don't Even Know It
One bad Amazon review can scare buyers, hurt trust, and slow sales faster than most sellers think.This video tackles the challenge of removing critical reviews, a process that can significantly impact your reputation management and ulti...
Why & How You Should Use Bulk Sheets For Amazon PPC
Amazon PPC bulk operations tutorial showing how to optimize bids, lower ACoS, and manage campaigns using bulk sheets for better ad performance.If ad spend is slipping out of control, get a full PPC breakdown and fix what’s wasting money...
How To Recover Suspended Amazon Account from KYC Issues and Save Your Business
Amazon KYC verification issues cause account suspension, disbursement delays, and identity errors. Get real answers on your KYC suspension before Amazon locks your account for good, talk to an expert now: This video ex...