My Amazon Guy
Seller Central Expertise on how to improve sales. We are an Amazon Agency with more than 1,000 brands consulted for, My Amazon Guy sees trends and speaks about how to improve traffic and conversion on your products. https://myamazonguy.com/
My Amazon Guy
How to Launch a PPC Campaign with No Budget Limit: Quick Exposure with Cautions!
Can a massive ad spend guarantee success on Amazon PPC? My Amazon Guy reveals the stages of a launch strategy (Grow, Maintain) & the risks of "hemorrhaging cash." Learn how to maximize exposure while optimizing for conversions, even with a big budget.
#amazonppc #ppc #amazonadvertising #myamazonguy
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Timestamps:
00:00 - Intro: Unlimited Budget PPC Launch?
00:30 - Stages of a PPC Launch (Grow, Maintain)
00:54 - Exposure vs. Relevance in High-Budget PPC
01:15 - Utilizing Different PPC Campaigns (Auto, Broad, etc.)
01:28 - High Initial Costs & Benefits (BSR & Organic Ranking)
01:45 - Amazon Limits on Non-Converting Campaigns
02:03 - The "Honeymoon Period" & Rerunning Campaigns
02:18 - Max Bids & Optimization Strategies
02:40 - Relaunching Campaigns for Better Performance
02:46 - Keyword Structure (5 per Campaign)