.jpg)
My Amazon Guy
About My Amazon Guy: 1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR, Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube.
Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guy
Subscribe on our YouTube Channel: https://youtube.com/@myamazonguy
My Amazon Guy
Why Your Amazon Conversion Rate Is Dropping
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
This video gives an overview of Amazon PPC, pricing, conversion rates, and Q4 product launch timing. Noah Wickham explains when a strong search term should move from an auto or broad campaign into an exact match campaign for better bid control. He also covers why price is the number one converting factor, how sellers can compare their results with lower-priced competitors, and whether launching in July gives enough time to prepare inventory and gain rank before Q4.
Need help with Amazon PPC and sales? Work with My Amazon Guy: https://bit.ly/4jMZtxu
#AmazonPPC #AmazonFBA #AmazonSeller #AmazonAds #amazonmarketing
Want free resources? Dowload our Free Amazon guides here:
Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
0:00 - Amazon PPC: When to use Exact Match vs. Auto
0:28 - Strategy for negating keywords and tuning bids
0:44 - Q4 Product Launch: Is it too late for 2026?
1:03 - Prime Big Deal Days inventory deadlines
1:20 - Explaining low conversion to your manager
2:13 - Why price is the #1 conversion factor on Amazon
2:55 - Using Helium 10 X-Ray for competitor audits
3:26 - 1-to-1 comparison strategy to beat competitors
-----------------------------------------------------------------------------------------
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
