
MiQ Insights Track
Insights and analysis for marketers and advertisers
Podcasting since 2020 • 11 episodes
MiQ Insights Track
Latest Episodes
TVs are connected - what's a marketer to do?
Even before the onset of COVID-19, connected, internet-enabled TV was rising steadily. And the pandemic has only accelerated that trend. In this episode, we're joined by Kevin van Valkenburgh, chief connections officer at Tombras and author of ...
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Season 1
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Episode 11
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26:54

What the Chinese COVID-19 recovery can teach Western advertisers
China was the first region to feel the full effect of the COVID-19 pandemic - but that means it's also one of the first to start recovering. In this episode, we speak to Brian Ecclesine, VP National Sales, China, to find out what the Chinese re...
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14:24

The future, but faster: how COVID-19 is accelerating advertising trends
The shock of the pandemic means there are more people online than ever, using digital platforms in ways they've never used them before. Listen in to hear Freddie Turner, Director of Strategy, UK and Robert Jones, Global VP Research and Insights...
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21:16

Managed service versus self-serve programmatic: the fake divide
The managed service versus self-serve divide is a false binary. In this week's episode, Charlie Neer, Chief Revenue Officer, US, MiQ, explains why - and offers advice for advertisers in navigating the vast range of options between those two pol...
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23:35
