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TellyCast: The content industry podcast
A weekly podcast featuring opinionated international content industry business leaders joining Justin Crosby to discuss the week's top industry news stories. In each episode we discuss key business developments around the world and look forward to the big moments in the week ahead. New episode every Thursday.
Podcasting since 2020 • 261 episodes
TellyCast: The content industry podcast
Latest Episodes
Inside China’s Micro-Drama Boom with Wenwen Han
Justin Crosby speaks to Chinese micro-drama expert Wenwen Han, founder and CEO of the Short Drama Alliance, about how China built the world’s most advanced short-form drama economy. The conversation explores platform ecosystems on...
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Season 11
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Episode 260
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36:40
The Secret Digital Producers
In this anonymous edition of TellyCast, Justin Crosby is joined by two experienced digital-first producers who speak candidly about the realities of building sustainable businesses in social video, YouTube and podcasting in 2026.
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Season 11
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Episode 259
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43:38
Micro Drama, Vertical Storytelling and the New Scripted Economy
Micro drama is one of the fastest-growing scripted formats in global digital video, and UK producers are only just beginning to understand its scale, speed and commercial potential.In this episode of TellyCast, Justin Crosby is ...
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Season 11
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Episode 258
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44:15
Steve Ackerman: The Future of Audio, Video and the New Podcast Economy
This week Justin is joined by Steve Ackerman, one of the UK’s leading audio execs and former EVP and Head of Global Podcasts at Sony Music. Steve talks through three decades of shaping audio, from starting in hospital radio to building Somethin...
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Season 11
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Episode 257
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35:28
The State of Digital-First in 2025 and What Comes Next in 2026
In this special end-of-year episode of TellyCast, Justin Crosby looks back at 2025 and unpacks the structural shifts that have quietly but fundamentally reshaped the digital-first production economy.Drawing on reporting from The Drop, co...
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Season 10
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Episode 256
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21:38
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