The Agentic CMO
AI is changing how customers discover, evaluate, and choose brands. Marketing leaders need a new playbook.
Hosted by Dave Lehman, President and COO of Birdeye, The Agentic CMO features conversations with CMOs, growth executives, and industry leaders navigating the shift to AI-driven marketing and AI search.
Each episode explores how modern marketing teams are using AI to improve customer experience, increase visibility, strengthen brand trust, personalize engagement, and drive revenue growth.
Topics include:
- AI search and discoverability
- Marketing automation
- Multi-location and franchise growth
- CMO and CRO alignment
- AI-powered personalization
Whether you lead marketing for a startup, franchise, or enterprise brand, The Agentic CMO delivers practical insights on building growth in an AI-first world.
The Agentic CMO
Latest Episodes
Ep12—The Agentic Marketing Playbook: Dave Lehman on the New Rules of Marketing
After interviewing 11 CMOs, founders, and AI leaders, Dave Lehman steps behind the mic to share the biggest themes shaping the future of marketing.In this solo episode of The Agentic CMO, Dave explains why AI hasn't changed the ...
EP11—The AI Foundations Leader: How Tim Shea Is Building Smarter Marketing Systems
AI isn't replacing great marketers.It's amplifying the ones who already understand their business.In this episode of The Agentic CMO, Tim Shea, Founder & CEO of Latticework Insights, explains why the biggest obstacle ...
EP10 — The Outcome-Driven CMO: How Birdeye’s CMO Deepak Bahree Is Moving Beyond AI Hype
The AI conversation has shifted.It's no longer about choosing between ChatGPT, Claude, Gemini, or the latest model. It's about building AI systems that actually deliver business results.In this episode of The Agentic CMO,...
EP09 - The AI Systems Builder: How Dom Garrett Is Turning Marketing Into an Operating System
Dom Garrett doesn't just use AI. He's building his marketing organization around it.As SVP of Marketing & Communications at Diamond Residential Mortgage Corporation, Dom shares how AI has become his team's operating system, helping a...
EP08 - The Agentic CMO Whisperer: How Adam Dorfman Is Preparing Brands for AI Discovery
Adam Dorfman has spent nearly two decades helping brands stay ahead of search, from the early days of SEO to today's AI-powered discovery engines. In this episode, he explains how customer journeys are evolving across ChatGPT, Gemini, and Googl...
