The Agentic CMO
AI is changing how customers discover, evaluate, and choose brands. Marketing leaders need a new playbook.
Hosted by Dave Lehman, President and COO of Birdeye, The Agentic CMO features conversations with CMOs, growth executives, and industry leaders navigating the shift to AI-driven marketing and AI search.
Each episode explores how modern marketing teams are using AI to improve customer experience, increase visibility, strengthen brand trust, personalize engagement, and drive revenue growth.
Topics include:
- AI search and discoverability
- Marketing automation
- Multi-location and franchise growth
- CMO and CRO alignment
- AI-powered personalization
Whether you lead marketing for a startup, franchise, or enterprise brand, The Agentic CMO delivers practical insights on building growth in an AI-first world.
The Agentic CMO
EP05 - The AI-First Executive: How Michael DeHaven Is Reimagining Customer Experience
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Michael DeHaven, Chief Systems & Digital Officer at Removery, has spent his career at the intersection of technology, digital experience, and marketing, and he believes the AI revolution will reshape every part of how companies operate. In this episode, he explains why leaders must challenge long-held assumptions about team structure, workflows, and customer experience if they want to stay relevant in an AI-first world.
