The Agentic CMO
AI is changing how customers discover, evaluate, and choose brands. Marketing leaders need a new playbook.
Hosted by Dave Lehman, President and COO of Birdeye, The Agentic CMO features conversations with CMOs, growth executives, and industry leaders navigating the shift to AI-driven marketing and AI search.
Each episode explores how modern marketing teams are using AI to improve customer experience, increase visibility, strengthen brand trust, personalize engagement, and drive revenue growth.
Topics include:
- AI search and discoverability
- Marketing automation
- Multi-location and franchise growth
- CMO and CRO alignment
- AI-powered personalization
Whether you lead marketing for a startup, franchise, or enterprise brand, The Agentic CMO delivers practical insights on building growth in an AI-first world.
The Agentic CMO
EP07 - The Lean AI Operator: How Melissa Stiles Runs Marketing for 500+ Storage Locations
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Melissa Stiles, Chief Growth Officer at Storage Asset Management, oversees marketing for more than 500 self-storage locations across 100+ brands, giving her a front-row seat to how AI is changing customer acquisition at scale. In this episode, she shares why AI-driven traffic is converting at twice the rate of paid search, the foundational SEO strategies that matter more than ever in the age of ChatGPT, and how her team is using AI to turn data into faster, smarter marketing decisions without losing the human touch that customers expect.
