Karyn Parkinson, ecommerce marketing specialist and director of Unstoppable Ecommerce, shares her expertise on how to start an ecommerce business, from choosing a platform to building a brand.
"I always say go all in, give it a red hot go because the cost of entry is also pretty small these days."
Karyn is an eCommerce marketing specialist and director of Unstoppable eCommerce. She loves optimising websites to make more sales and driving traffic with engaging Facebook ad campaigns. Her passion is helping female eCommerce entrepreneurs to achieve financial independence for themselves and their families through a thriving online store.
In this episode, you will learn the following:
1. How easy it is to start an ecommerce business these days
2. The different types of ecommerce businesses that are out there
3. The importance of building a brand
[00:00:07] - Karyn Parkinson is an ecommerce marketing specialist and director of Unstoppable Ecommerce. Her passion is helping female ecommerce entrepreneurs achieve financial independence for themselves and their families through a thriving online store. Karyn's details are going to be in the show. Notes.
[00:02:08] - Ecomarketingcom is a course on starting an ecommerce business. It's a platform that you can build your own website on. It costs $29 a month to have a shopify store. The barrier to entry for any comm store is so small now, you can jump on and be trading within minutes.
[00:08:11] - It would be so bad to do a whole episode on chocolate.
[00:08:21] - There is a huge opportunity there for social media marketing. Dave didn't know that. Karyn has given us so many little nuggets there, and I'm sure she'll be back for another episode. Thanks for having Dave and Karyn on this episode. Dave looks forward to it.
Loved this episode? Leave us a review and rating.
Connect with me: Instagram @bec_chappell
LinkedIn – Bec Chappell
If you're ready to work together, I'm ready to work with you and your team.
How to work with me:
1. Marketing foundations and strategy consultation
2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
3. Book me as a speaker or advisor for your organisation
4. Get me on your podcast
This podcast has been produced and edited by Snappystreet Creative