It's one of my favourite topics to discuss because so often it is a business's missing link in their marketing - a siloed marketing team that is disconnected from the sales team, and more often than not, the other teams that are customer-facing...

Is AI Going to Take Over Marketing? Let’s Talk About ItLately, I’ve been having a lot of conversations with business owners and marketers who are wondering the same thing - is AI going to take over marketing? And more imp...

Why Brand Marketing Isn’t Dead (And Might Just Be Making a Comeback)You know that feeling when you know you’re onto something, but the whole industry seems to be sprinting in the opposite direction? That’s been me with brand mar...

Brand marketing - yep, despite being inundated for years with digital marketing trends, brand marketing is coming back! (And so it should!)Today I am discussing the resurgence of influencer marketing and how it's being influenced by curr...

AI can do it all... So why, when we can use it to produce our next LinkedIn headshot, or our next blog post or our next stock image, would we ever need to invest in photography, content writing or anything creative again? It's a great question ...