I have Siobhan back on this episode to chat all things repositioning!
The reality is, at some point in your business your market will shift, when this happens you have two options, to shift with it, or to not be in business anymore.
On this episode, we're talking about why it's beneficial to reposition well before that point and to understand when it is time to do so!
Siobhan Mulvahil is the owner and founder of Marketing with Zest. She has over 20 years of freelance marketing consulting experience. Having worked in a range of small businesses, from IT right through to Offshore Energy, she is an expert in marketing that can adapt to the needs of any organisation. She has a BA in Media, Graduate Certificate in Business, Certificate in Digital Marketing and is a Certified Marketer with the Australian Marketing Institute (AMI).
Resources:
Instagram: @withzest_au
LinkedIn: https://www.linkedin.com/in/siobhan-mulvahil-with-zest/
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