The Art of Franchise Marketing
The Art of Franchise Marketing takes a deep dive into the franchise space and explores how the biggest and best brands handle national branding, franchise development, employee recruitment, and localized marketing on a daily basis. Netsertive talks shop with franchise executives to discuss what’s working, what’s not, and answers the question - what else can you be doing to excel at The Art of Franchise Marketing.
The Art of Franchise Marketing
Puddle Pool Service on Building a Fun-Focused Franchise Empire
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Join Madeleine Zook on the Art of Franchise Marketing as she interviews Mark Amory, the CEO of Feels Like Friday Service Brands, with a spotlight on Puddle Pools. Discover the journey behind Puddle Pools' unique approach to franchise marketing, combining a vibrant and fun brand culture with effective business strategies. Mark shares insights into the expansion of Puddle Pools from Canada to the US, discussing the challenges and triumphs of maintaining a lively company culture across borders. Learn about Puddle Pools' innovative marketing strategy, designed to create a strong brand presence and drive customer engagement. From patient franchisor growth strategies to franchisee success stories, Tune in to explore how Puddle Pools is making a splash in the pool cleaning industry by embracing the power of creativity, community, and franchise success.