The Art of Franchise Marketing
The Art of Franchise Marketing takes a deep dive into the franchise space and explores how the biggest and best brands handle national branding, franchise development, employee recruitment, and localized marketing on a daily basis. Netsertive talks shop with franchise executives to discuss what’s working, what’s not, and answers the question - what else can you be doing to excel at The Art of Franchise Marketing.
The Art of Franchise Marketing
The Power of Organic Social Media for Franchise Brands with Leah Pinkes
In this episode, Franchise Marketing Coordinator Leah Pinkes of ohDEER reveals the secrets behind building a strong, authentic social media presence. Leah discusses the importance of trial and error in content strategy, why relatable and unscripted moments—like dogs playing in the backyard—outperform curated ads, and how empowering franchisees to share their own stories creates genuine community engagement. Learn how ohDEER's mission of helping families enjoy more time outside translates into social content that resonates emotionally and drives loyalty. Whether you’re a franchise owner or a marketer, discover actionable tips for making your organic social media content impactful and memorable.