Get Hoptimized Podcast
Keeping you on the edge of what’s happening in the craft beverage marketing universe by sharing interviews with craft beverage insiders and discussing relevant marketing news. Learn more at www.gethoptimized.com or by following us on social media @gethoptimized.
Podcasting since 2021 • 55 episodes
Get Hoptimized Podcast
Latest Episodes
Where AI Fits Into Your Beverage Data Models by Jonathan Hooten of Paradym Data
In this episode, Host Chris interviews Jonathan Hooten (Hootie), founder of ParadYm Data, an expert in beverage data with 25+ years of experience. They discuss the fundamentals of beverage data, including depletions and sales data, emphasizing ...
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Episode 54
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55:37
The Evolution of Craft Beverage Distribution with Sam Anderson of BevAssets
In this Get Hoptimized Podcast episode, host Chris speaks with beverage industry veteran Sam Anderson of BevAssets. Sam unpacks the intricate strategies enabling craft breweries to master complex distribution systems, guiding breweries o...
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Episode 53
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46:25
Creatively Adding Beverage Lines with Richard Eklund of Add-A-Tap
In this episode of the Get Hoptimized Podcast, Host Chris welcomes Richard Eklund, founder of Add-A-Tap as He joins us to discuss his company's innovative easy-to-use draft beverage solution that brings quality pour to any setting. These system...
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Episode 52
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29:54
Alternative Retail Channels and Strategies with Mike Levinson of Food Service Octopus
In this episode of the Get Hoptimized Podcast, host Chris sat down with CPG distribution veteran Mike Levinson, founder of Food Service Octopus, to explore how craft beverage brands can creatively expand their reach beyond the crowded "ocean" o...
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Episode 51
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50:32
From Taproom to Takeaway: Creating Memorable Customer Touchpoints
Chris chats with brewery branding expert Tim Weaver of The Brand Weaver. They dive into creating memorable brand experiences for breweries, discussing customer touchpoints like taprooms, labels, and more. Tim shares insights on helping brewerie...
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Episode 50
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40:57
