Valuable marketing advice for your Australian small business.
As one of Australia’s longest standing marketing consultancies for small business, Little Marketing is excited to produce these podcasts to provide smart and tangible marketing advice to help you achieve great results. In providing practical marketing plans and advice since 2008, we’ve learnt so much about small business owners, their mindset, what works and what doesn’t. We know it’s more than just a business, it’s your livelihood. Based on that experience, these podcasts are in line with the Little Marketing vision of helping small businesses achieve the best possible results for their organisations.
Valuable marketing advice for your Australian small business.
The 7 step guide to ensure marketing makes your small business more valuable
One of the key obstacles for a small business is to figure out how they can make more money, more profit and just be more valuable. In this newest episode, I show you how marketing makes your small business more valuable with this great formula and equation.
The equation is:
P+ F+E + CP + BDEAR + GPM + SP
= MORE VALUABLE
Being super profitable makes you more valuable
You become super profitable by having great profit margins
You do this by having a big difference between your expenses and revenue
You do this by charging confidently and properly accordingly to your offering (LOTS OF BUSINESSES DON’T)
You can do this more confidently by being an expert and a specialist
You become an expert and specialist by having a FOCUS in your offering
And you have a focus in your offering because you’ve created a positioning in the mind of your customers.
POSITIONING YOUR SMALL BUSINESS BRAND IS THE KEY!
As Australia’s leading marketing consultancy for small business, Little Marketing, Michael Kava and his team are excited to produce these videos to provide smart and tangible marketing advice to help your small business to achieve great results. In providing practical marketing advice, marketing plans and consulting on these plans for small businesses since 2008, we’ve learnt so much about small business owners, their mindset, what works and what doesn’t. We know it’s more than just a business, it’s your livelihood. Based on that experience, our podcasts and videos are in line with the Little Marketing vision of helping small businesses achieve the best possible results for their organisations.
Michael is a #1 Amazon Bestselling Author for the 2023 book “Small Business Marketing DECLUTTERED”, he is a regular keynote speaker at industry events, is frequently called upon by Australian media for commentary, and is also the host of the Little Marketing Podcast where he delivers smart and tangible marketing advice to Australian small business owners.
Be sure to listen, watch, follow, subscribe and share Little Marketing's small business marketing advice on:
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Buy our #1 Amazon Best Selling Book “Small Business Marketing DECLUTTERED” here
https://www.amazon.com.au/Small-Busin...
Little Marketing - Australia's leading marketing consultancy for small business.
Contact Little Marketing
Send an email: ask@littlemarketing.com.au
Thanks for listening!
As always, be sure to share our marketing for small business advice content with other smart and ambitious Aus
Buy our #1 Amazon Best Selling Book “Small Business Marketing DECLUTTERED” here
Little Marketing - Australia's leading marketing consultancy for small business.
Contact Little Marketing
Send an email: ask@littlemarketing.com.au
Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you.