Valuable marketing advice for your Australian small business.
As one of Australia’s longest standing marketing consultancies for small business, Little Marketing is excited to produce these podcasts to provide smart and tangible marketing advice to help you achieve great results. In providing practical marketing plans and advice since 2008, we’ve learnt so much about small business owners, their mindset, what works and what doesn’t. We know it’s more than just a business, it’s your livelihood. Based on that experience, these podcasts are in line with the Little Marketing vision of helping small businesses achieve the best possible results for their organisations.
Episodes
47 episodes
How to create a marketing plan in 5 simple steps for your small business
We know time is of the essence for small business owners. So from our experience in working with small business owners for 17 years, we also know that by having some structure around their marketing will give it the best chance of success. How ...
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17:48
5 ways to unleash your small business marketing
In dealing with small business owners for over 17 years, there's 5 common obstacles that handcuff your marketing...and the best thing about it, they are SO, SO EASY to overcome. In this weeks' episode, I discuss what they are and how you can EA...
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12:58
7 things you need to know about small business marketing results
Running a small business is hard enough without having to think about what your marketing approach should look like. We've seen it all over 17 years, so we know that following an approach that is proven is one good way to achieve success. In th...
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14:32
Marketing actions to help your small business in 2025
Hey everyone, welcome back to this week's episode of the Little Marketing podcast, providing small businesses across the globe with smart and tangible marketing advice. In today's episode, we discuss the great marketing actions 5 extraordinary,...
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17:36
The ultimate small business marketing guide in 15 minutes
Marketing is overwhelming, we get it. That's why in this episode, we take you through the ultimate small business marketing guide! This guide is based on our recent #1 Amazon Best Selling Book "Small Business Marketing DECLUTTERED". We...
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18:39
The 10 step process marketing plays in buying decisions
When marketing your small business, it's easy to lose sight of why people would choose you and the process they go through to make a decision. In this weeks' episode, we dig deep into the process people go through and the critical role marketin...
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15:25
10 secret marketing actions that can work for your small business
In this weeks' episode, we share the secrets behind 10 marketing actions we've taken over the last 17 years to ensure a long term, sustainable and profit making business. As Australia’s leading marketing consultancy for small busine...
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21:25
5 ways to build trust and credibility in your small business
Trust and credibility are big reasons as to why consumers choose one particular business or brand over another. As a business owner, do you put yourself in the shoes of your customers to see if you're giving off trust? In this week's episode, w...
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14:24
5 steps to help rejuvenate your small business marketing
Do you feel like the marketing of your small business is ineffective or you just really don't know where to start to make sure that it works for you to drive profit?In this episode, we talk through a 5 step approach to rejuvenate your ma...
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16:59
5 marketing activities that could work for your small business
The most common question we get asked is "what marketing activities will work best for me??". As you can imagine, it's not a one size fits all approach, so what we discuss in this episode is 5 key activities that we see most often, their pros a...
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19:56
The 7 step guide to ensure marketing makes your small business more valuable
One of the key obstacles for a small business is to figure out how they can make more money, more profit and just be more valuable. In this newest episode, I show you how marketing makes your small business more valuable with this great formula...
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15:39
A real life Australian small business marketing success story
In this newest episode of the Little Marketing podcast, we take you through a real life Australian small business marketing success story of one of our clients. We take through what the process has looked like for Matt, from the very beginning ...
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13:08
What a successful marketing journey looks like for your small business
Feel stuck in your small business marketing? Not sure where to start or where to go to get the results you and your small business deserve? In this weeks' podcast episode, we take you through some real life small business journeys that our succ...
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13:35
Our PROVEN APPROACH to create a strong marketing message for your small business
Feel like your small business has no "marketability"? Nothing exciting to talk about or ways to stand out from the competition - and feel like the competition always appear stronger than you? In this weeks' podcast episode, we go through part 8...
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21:54
10 Magic Considerations to help your small business marketing
Is marketing always a battle for your small business? Feel like nothing is working and nothing is cutting through? Not sure how to communicate what you do differently? Stop competing and start standing out! Be an expert in what you do, regardle...
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14:25
3 step process to make your small business product or service stand out
Is your small business in a competitive space? Feel like you're always battling? It's because you are because marketing is a battle of the mind and nothing else. Stop competing and start standing out! Be an expert in what you do, regardless of ...
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12:42
5 key areas to help your small business marketing in 2025
Feel like your marketing isn't working? I bet! In this weeks' podcast episode, we talk through the importance of choosing, speaking and engaging with the right audience that suits you and your small business. Don't waste more time, money, energ...
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11:47
4 PRACTICAL marketing tips to help your small business stand out from the competition
In this weeks' podcast episode, we talk through the importance of understanding your competition across 4 KEY FACTORS so that you can start to consider how you can position yourself differently to them, stand out and go past them! This is part ...
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11:22
How marketing your Australian small business will drive more revenue
In this weeks' podcast episode, we talk through the importance of knowing where your current business is coming from, how to get more out of them, what works and what doesn't whilst as a new business, considering where you'd like it to come fro...
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13:40
5 BIG REASONS your Australian small business needs to set marketing goals
It's easy to invest time, money, energy and skills on marketing your small business, and then be super frustrated because you've overwhelmed and you don't know what's working, what's not and what you're even trying to achieve. In this episode w...
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10:59
2 HUGE Reasons why speaking with customers will help your small business marketing
In this episode, Michael Kava talks about the importance of knowing what your customers and clients say about you and how it plays a huge role in the success of marketing your Australian small business.Michael is a #1 Amazon Bestselling...
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10:20
4 ways to crush your competition
In this episode, Michael Kava talks about one of the biggest pain points for small businesses - competition - and how to use 4 criteria to help crush them! As Australia’s leading marketing consultancy for small business, Little Marketin...
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9:41
Small Business Marketing Australia tips heading into 2025
From questions provided by our listeners, this newest episode of Little Marketing podcast, Director Michael Kava is joined by Elissa Hansen, one of our Senior Designers, to answer some small business marketing questions sent in by our listeners...
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20:33
Great marketing advice for your small business in 2024
In this special Little Marketing podcast episode, Director Michael Kava and GM of Client Delivery Hayley Lim are joined by small business owner Mark Wheeler who came on to ask how Little Marketing help our clients, why we’re different and how w...
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Episode 22
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27:30
Small Business Marketing Tips Q&A as we head into 2024
In this special Little Marketing podcast episode, Director Michael Kava is joined by Hayley Lim, our GM of Client Delivery to answer some small business marketing questions sent in by our listeners. As Australia’s leading marketing ...
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Season 1
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Episode 21
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26:48