The Little Marketing Small Business Podcast
As one of Australia’s longest standing marketing consultancies for small business, Little Marketing is excited to produce these podcasts to provide smart and tangible marketing advice to help you achieve great results. In providing practical marketing plans and advice since 2008, we’ve learnt so much about small business owners, their mindset, what works and what doesn’t. We know it’s more than just a business, it’s your livelihood. Based on that experience, these podcasts are in line with the Little Marketing vision of helping small businesses achieve the best possible results for their organisations. Welcome to The Little Marketing Small Business Podcast.
The Little Marketing Small Business Podcast
The Power of Consistency: Why EDMs still work for small business
Email marketing might not sound exciting but it still works.
In this episode, we talk about why EDMs are one of the most underrated tools in small business marketing, how consistency beats perfect design and how one of our clients in the container transport industry landed new work just by showing up in inboxes regularly.
You’ll learn how to grow your list, what to include in your emails and how to turn 'just another update' into a powerful connection with your customers.
Because when it comes to small business marketing, it’s not about being everywhere it’s about showing up consistently where it counts.
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Little Marketing - Australia's leading marketing consultancy for small business.
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Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you.